How to Make Your Instagram Stories Stand Out
Ashley Tyrie • July 6, 2021
Instagram stories are a popular feature on Instagram.
It is important for businesses to use this feature to their advantage. But how do you do it? Here are some tips.
• Tell a story.
Tell about what your business does, what they offer, the people who work there, and how you help with the community. Telling the story of your business helps you stand out from competitors.
• Add videos to your story.
These can be anything from videos educating people on your products and services, interviews with people involved with your business, or other videos that can help customers understand your business.
• Promote blog posts.
Instagram stories, especially if you have the “Swipe Up” feature, can help promote your blog posts or features in any magazine or newspaper you might be featured in.
• Do lists and countdowns.
Use lists to help state things such as fun facts and statistics about your business. You can also countdown to upcoming events.
• Post quotes and inspirational statements.
These can help share positivity among your consumers.
These are just a few things that you can do to help make your Instagram stories more appealing. You can try all or a few of these things and see how it works out for your business.
Starting July 10, 2025, public posts from Instagram Business and Creator accounts now automatically appear in Google and Bing search results—including Reels, carousels, photos, and videos. While search engines had limited indexing in some regions before, this update marks an official global rollout across professional accounts. What does this mean for you?
🌞 Jumpstart July 🌞🌻 Welcome to July, the month where summer reaches its peak and festivities abound! With sunny days and warm evenings, July is packed with excitement and celebrations. From Independence Day fireworks to lazy beach days, there's something for everyone to enjoy. Dive into the refreshing waters, savor delicious BBQ flavors, and bask in the joy of summer. Whether it's cooling off with a scoop of ice cream or gathering with loved ones for a backyard picnic, July invites us to embrace the spirit of fun and relaxation. So, grab your sunglasses, fire up the grill, and let the good times roll in this vibrant month of sunshine and laughter! 🌞 Fun Things to Do In July: 1. Beach Day 🏖️: Pack your sunscreen and beach towels for a day of sun, sand, and waves! Whether it's building sandcastles, playing beach volleyball, or simply lounging by the water, a beach day is the perfect way to cool off and relax during the hot summer days of July. 2. Outdoor Movie Night 🎥: Set up a backyard movie screening or find a local outdoor cinema event. Grab some popcorn, cozy blankets, and enjoy classic films or the latest blockbusters under the stars. It's a fun way to spend a warm summer evening with friends or family. 3. Picnic in the Park 🍉: Gather your favorite snacks, sandwiches, and refreshing beverages for a picnic in the park. Spread out a blanket, find a shady spot, and indulge in delicious food while soaking up the natural beauty around you. Don't forget to bring along some games like frisbee or a deck of cards for added fun! 4. Fruit Picking 🍓: Visit a local farm or orchard for some fruit picking fun! Whether it's strawberries, blueberries, or peaches, July is the perfect time to harvest fresh and juicy fruits. Enjoy the experience of picking your own produce and savor the sweetness of summer. 5. Outdoor Concert 🎶: Check out outdoor concerts or music festivals happening in your area. From jazz and blues to rock and pop, there's something for every music lover to enjoy. Bring a blanket or lawn chair, groove to the beats, and soak in the festive atmosphere of live music outdoors. July is all about embracing the hot sunny days and making the most of the summer activities with your family and friends. So get out there, celebrate, and enjoy all the joys this month has to offer! 🌞🌻🎉
Summer is peak season for many local businesses—from contractors and landscapers to med spas, pool companies, and HVAC pros. But if your website isn’t converting visitors into leads, you’re leaving money on the table. At PS Digital , we help Long Island businesses turn their websites into lead-generating machines. Here are 7 high-impact tweaks you can make this summer to boost conversions, build trust, and grow your sales pipeline—without a full website overhaul.
